The BlueStacks software has been optimized to run on chips from AMD, a major investor in the startup. The partnership positions BlueStacks to capitalize on next-generation touch-screen laptops running Windows 8, and may lead to agreements with PC makers to add BlueStacks to their preloaded software packages.
The arrangement should be a boon to AMD as well, BlueStacks CEO Rosen Sharma told VentureBeat:
“Our research has shown that for the youngest, newest customers, their first device is mobile. Then they get a PC and expect it to have the apps their phone does. This deal positions AMD very well for this fast-growing group of young buyers.”